Principal Financial Group vs Voya Financial vs Brighthouse Financial
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Principal Financial Group vs Voya Financial vs Brighthouse Financial

Products and Services Comparison

Customer Experience Comparison

Unique Selling Point Comparison

  • Known for 💡

    A unique feature or characteristic that sets the insurance company apart from competitors.
    Principal Financial Group
    • Global Investment Management
      Principal Financial Group is known for Global Investment Management.
    Voya Financial
    • Workplace Solutions
      Voya Financial is known for Workplace Solutions.
    Brighthouse Financial
    • Simplified Products
      Brighthouse Financial is known for Simplified Products.

Advantages Comparison

  • Pros 👍

    Advantages or strengths of the insurance company.
    Principal Financial Group
    • Strong International Presence
    • Diverse Product Offerings
    Voya Financial
    • Strong Digital Platforms
      Insurers offering advanced online tools and services for policy management
    • Innovative Products
    Brighthouse Financial
    • Straightforward Policies
    • Competitive Rates

Facts Comparison

  • Interesting Fact 💡

    An intriguing or lesser-known fact about the insurance company.
    Principal Financial Group
    • Manages over $700 billion in assets
    Voya Financial
    • Rebranded from ING U.S. in 2014
    Brighthouse Financial
    • Spun off from MetLife in 2017
  • Sarcastic Fact 😉

    A humorous or ironic observation about the insurance company.
    Principal Financial Group
    • We'll manage your money until you don't need it anymore
    Voya Financial
    • We'll help you save for a retirement you might not reach
    Brighthouse Financial
    • We make life insurance slightly less confusing

Company Origin Comparison